THE SCOPE OF ENTREPRENEURSHIP AND EXCEPTIONALITY.

Entrepreneurship is all about making an innovation or introducing something special and unique to other products or services offered to the society. The basic focus about entrepreneurship is problem solving. That is when people see problems, entrepreneurs see opportunities and that's why they are regarded as problem solvers.

It's with the problem solving innovation or product that brings in profits for them and also gives them advantage over their competitors.

Entrepreneurship is not limited to the business sector alone, even in the career world, entrepreneurial skills and abilities are needed because companies nowadays employ people with the hope that they will be able to solve their problems. And they will be able to make new innovation that will boost their success, growth and development.
And that's why entrepreneurship in this sense is all about exceptionality.
Some human resource managers are fond of asking their job applicants "what makes you exceptional?" That's why do you think you are qualified for this position ahead of other applicants.
And also they ask, "what can you offer the company in moving it forward?"

Any applicant and employee who is able to prove his exceptionality and uniqueness will find it easy to get promoted.
Another instance is at the big four accounting forms in the world. Whereby your promotion to the position of a partner is determined by your exceptionalities in terms of leadership, business orientation, ability to attract new and top class clients for the organization. If you are able to bring in new clients who are worthy to be clients with these forms, it guarantees your promotion.

The point here is that not everybody recruited the same period will all become partners or managing directors at the same time. As to get a job is about exceptionality so also to get promoted.

In the business world, there must be uniqueness and exceptionalities in the following:

1. You as an entrepreneur: The way you package yourself to your customers or clients will determine how you will be addressed and patronized.

2. Your Product: There must be uniqueness in your product. This is the most important about exceptionality in entrepreneurship. It must be exceptional to that of your competitors.

3. Your Location: This also matters most, even though the most important is the quality of your product and service. But nevertheless, you must have a good location that will attract customers particularly those who are in need of your product or service. And make sure your office looks okay because it may also attract new customers especially passers by who are not aware of your business.

4. Pricing Policy: You can price your products below that of your competitors. In fact, with this you can beat them down to the bottom of your product is far better than theirs. And you can also price your products the same way with your competitors to avoid unhealthy rivalry.

But the most important is your products and services.

So in order to gain advantage over other people in life especially in the area of business and employment, it's all about exceptionality and entrepreneurship.

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